John Band is a London-raised, Sydney-based strategy consultant, marketing analyst and writer. He has experience ranging from blue chips to start-ups across the media, business information and consulting industries. He is the founder of Intelligent Analysis, a market analysis and strategy consulting boutique.
He has given presentations to leading industry groups and corporate audiences, and has been interviewed by media sources including the Economist, the BBC, the Financial Times and the Telegraph, usually on retail and consumer marketing.
In his personal capacity, John writes about the interplay between data and politics for Liberal Conspiracy, as well as blogging about more or less everything at Banditry and the now-defunct Sharpener. He also likes strange pieces of technology, good food and wine, and travelling to out-of-the-way places — ideally all combined.
Quick and unoriginal Eurovision thought
Consistency, aviation and discrimination
@hollybrocks same as marketers in UK use Slough as test market for country because it approximates. #
@hollybrocks Coke used Australia as a test market for named cans, cos it's like UK/US, but small enough that a fail would have been OK. #
@hollybrocks One of the things that I like about being media person in AU is that we're a mega-Slough; UK & US doing this 18 months later #
"I don't believe in an interventionist god" - shame it never worked out for Nick and PJ. http://t.co/PvU37oPpFh #
TIL black kids with 'black' names (Quvenzhané and so on) do just as well as black kids with white names http://t.co/3kuwn8oe4L #
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